Here’s the thing, waterless beauty products are actually good for our body and skin and good for the environment too. It’s why they’ve become such a significant beauty trend that’s having a positive impact in so many ways.Global water shortages have prompted many beauty companies to rethink how they can produce their products while also helping preserve the world’s water supply. According to the World Wildlife Fund, two-thirds of the world’s population may face shortages by 2025, as only 1% of the earth’s water supply is accessible freshwater (the rest is trapped in glaciers and snowfields).2
While we’re on the subject of benefits, there’s another key one to mention here too.As crazy as this may sound, water can actually have a drying effect when applied topically to the skin,6 despite the fact we all drink the stuff to stay hydrated! (Now you know where the age-old hack of not over washing our face comes from…) Water-based cleansers and moisturisers that contain lots of water, which isn’t referred to as water, but ‘aqua’ on product labels, are said to have the same drying effect too.7
But that’s where our new best travelling friend, our waterless products, come in real handy. We still get to use our skincare and beauty products - that now contain dry, powdered or condensed ingredients - without having the headache of having to worry about if they’re a liquid or not and how much you’re allowed to decant and take with you.
Have a scroll through, you’ll be amazed at how just how many waterless products there are to choose from, and the diverse range of ingredients, such as charcoal, eucalyptus, clary sage, rose, bergamot, grapefruit, rosemary and hemp, that have gone into creating these water-free beauties. With so many different product types and wonderful ingredients to choose from, what’s been achieved so far, and is continuing to be achieved, is pure waterless genius at its very best.Check out our top waterless beauty products for more insight on waterless beauty, including products from the likes of innovative brands, including True Skincare, Earthkind and Ultra.
Last updated: 15 June 2020