NEOM

About Neom

NEOM was born out of a simple, yet powerful idea to create natural, effective products that support real wellbeing. Founded by Nicola Elliott, a former magazine editor who experienced a busy London lifestyle, NEOM was inspired by her own need for balance and calm. She retrained in aromatherapy and nutrition, then began blending essential oils in her kitchen - the beginnings of what is now one of the UK’s leading wellness brands.

At its heart, NEOM is more than just beautiful scents. It’s a brand rooted in purpose, with every product crafted to help you sleep better, feel less stressed, boost energy, or lift your mood - four wellbeing pillars that shape their entire range. From their cult-favourite candles and diffusers to luxurious bath and body care, NEOM uses 100% natural essential oils and thoughtful formulations to support both mind and body.

NEOM has an unwavering commitment to clean, natural ingredients and real results. Every product is free from harsh chemicals, using only ethically sourced, sustainable materials that are kind to skin and the planet. Their essential oil diffusers, especially the iconic Wellbeing Pod, have become wellness icons in homes across the UK, creating spa-like rituals at the touch of a button.

NEOM also champions self-care as a necessity, not a luxury. Their message is clear: small moments can make a big difference. Whether it’s a few deep breaths with their calming lavender essential oil before bed, or an uplifting morning shower with their energising body wash, NEOM is designed to fit effortlessly into daily life.