Home Baking

Shop Home Baking at Holland & Barrett

Bring that fresh‑from‑the‑oven feeling into your kitchen, whether you’re stirring together a simple traybake, prepping snacks for the week, or trying out a new recipe just because. Our home baking range is here to support your creativity, your time, and the way you like to eat day to day.

Everyday baking ingredients

Make baking feel smooth and stress-free by keeping the basics close to hand. In our Baking Ingredients range, you’ll find staples like seeds, oils, vinegars, thickeners and more to help you whisk, stir and fold with confidence. From crunchy toppings and gooey centres to no-bake bakes, you can stock up on simple ingredients that work hard across lots of different recipes.

Flours to suit your favourite recipes

Flour is the base for so many bakes, so it helps to have a few different types ready to go. Our Flour selection brings together everyday options and speciality choices, so you can play with textures and flavours in everything from pancakes and cookies to loaves and pastry. Whether you prefer classic blends, gluten-free picks, nut-based flours or higher-fibre options, you can find flours that fit the way you like to bake.

Fuss-free baking mixes

On days when you want fresh bakes without the full measuring session, our Baking Mixes help keep things simple. Combine them with ingredients from your kitchen and you’re on your way to pancakes, brownies, loaves and more. They’re handy for quick puddings, weekend brunches, or anytime you want consistent results without starting completely from scratch.

Breads, loaves and everyday slices

If you love the comfort of a warm slice of bread, our Bread range is ready to support you. Explore mixes, seeded options and other choices designed to fit different lifestyles and tastes. Whether you’re toasting, layering up sandwiches or serving alongside soup, you can choose breads that slot easily into your everyday eating.

Egg substitutes, sweeteners and sugar alternatives

Baking can flex around you and the people you bake for. Our Egg Substitutes help you swap out eggs in many recipes, so more guests can enjoy a slice. If you’re looking to shake up how you sweeten your bakes, our Sweeteners & Sugar Alternatives give you options to sprinkle, stir or drizzle into cakes, biscuits, toppings and drinks.

Explore home baking essentials from brands like Biona Home Baking, Naturya Home Baking and Sweet Freedom Home Baking, and build a baking cupboard that feels stocked, flexible and ready for whatever you feel like making next.