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Short Dated July 2026

Smart Strains

Smart Strains Probiotic For Fussy Babies 8ml

35% off

3 for 2 Mix & Match

£12.00

£18.49

£150.00/100 ml

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SKU: 004903

SMART STRAINS Probiotic For Fussy Babies 8mlClinically proven formulation from birth and beyondWorld's most studied bifidobacteria strain BB-12®Recommended by leading paediatric guidelines.Dairy freeGluten free

  • SMART STRAINS for fussy babies and toddlers has been specially formulated with  BB-12® - the world's most scientifically studied bifidobacterium strain - based on recommendations from the World Gastroenterology Organisation Guidelines on Probiotics and leading Paediatric guidelines, for babies digestive health.

  • Each daily dose of 6 drops provides:• 1 billion live bacteria: Bifidobacterium lactis, BB-12®• 10μg of vitamin D3• Lab tested for purity and potency,  ensuring safety for babies' gut health.

  • Suitable from birth and beyond.SMART STRAINS for fussy babies is gluten free, dairy free and contains no added sugars, sweeteners, emulsifiers, colours, flavours or preservatives.

Why choose SMART STRAINS for fussy babies and toddlers?• Formulated by The Gut Health Doctor - Dr Megan Rossi (PhD, RD), leading dietitian, nutritionist and gut health scientist with an award-winning PhD in probiotics. With SMART STRAINS, she is revolutionising the way people use live bacteria to care for themselves and their families, one strain at a time. This SMART STRAINS digestive supplement is specially designed to support your baby’s gut microbiome and immune system, with live bacterial strains scientifically-proven to support fussy babies.• Scientifically Proven Bacterial Strains - You wouldn’t take an iron supplement to treat a vitamin D deficiency, so why take a generic probiotic supplement that doesn’t address your needs? Each type of bacteria, known as a 'strain', has a specific purpose, required in a specific dose, and taken in a specific format, to have any real impact.• Right Strain - Specially formulated with Bifidobacterium animalis subsp. lactis, BB-12®, the world’s most researched Bifidobacterium strain. Enriched with 10µg of vitamin D3 (100% of the daily recommended intake), to support baby and toddler's developing immune system.• Right Time - Specially designed and clinically proven for fussy babies and toddlers, but suitable from birth. Give once daily, for a minimum of 21 days. The NHS recommends taking a daily supplement of 10µg of vitamin D3 all year round for infants and children 4 years and under.• Right Way - Safe, easy-to-use drops with proven effectiveness: Shake well and give 6 drops daily by adding to milk, formula, or directly onto your baby or toddler's tongue. 6 drops provides the recommended 1 billion BB-12® + 10µg of vitamin D3 daily.

Join our community: @smart_strains

Nordic Pharma Ltd. Arlington Business Park, Theale, RG7 4SA, UK 4045 Kingswood Road, Citywest Business Park, Co. Dublin, Ireland

Full ingredients

High oleic sunflower oil, Bifidobacterium lactis, BB-12® (1 billion), vitamin D3 (10µg, 100% Reference Intake).

Always read the label before use

Advisory Information:

Food Supplement. Do not exceed recommended daily dose. Not a substitute for a balanced and varied diet. Keep out of reach of children.For fussy babies, safe to use from birth to 12 months and beyond. Give once daily, for a minimum of 21 days.

Remember To:

We go to great efforts to ensure that the information on this page is accurate at the time that the page was last edited. As we are constantly reviewing and developing our products to meet our consumer needs, consumers, particularly those that suffer from allergies and intolerances, should always check product labelling, warnings, and directions provided with the product that is delivered, prior to use or consumption.

Directions:

Directions: Shake to wake, for at least 10 seconds. Turn bottle upside down to dispense drops onto a spoon, into liquid, or directly onto baby’s tongue. Preferably give in the morning before or during feeding. Dosage: 6 drops per day. Provides the recommended† 1 billion live BB-12® + 10µg vitamin D3.Storage: No refrigeration necessary when stored in a cool, dry place below 25°C. Once opened, use within 4 weeks.

Customer reviews

4.9stars

28 reviews

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Great Product

Verified Purchaser

A really good product for fussy babies! Comes in nice packaging and inreslly notice a difference.

Laura - 3 months ago

Complete changed my baby

Verified Purchaser

Before I tried this, I was sceptical. My baby was constantly crying, even after I’ve given colic drops, he doesn’t seem to stop. But since I’ve tried this...

StephC - 4 months ago

Really Useful Product

Verified Purchaser

This probiotic drop is a great option for supporting babies’ digestive health. The liquid format makes it very easy to administer, and it blends well with...

kartik - 4 months ago

Customer reviews below are moderated for offensive content only. They are not medical advice, should not be relied upon, and are not endorsed by Holland & Barrett. For health issues or product suitability, consult a health professional. Products are not medicinal unless stated otherwise. Find out more

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Smart Strains Probiotic For Fussy Babies 8ml
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Current price: £12.00

Was: £18.49

£150.00/100 ml

Rating

4.9/5

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Our promise

We go to great efforts to ensure that the information on this page is accurate at the time that the page was last edited. As we are constantly reviewing and developing our products to meet our consumer needs, consumers, particularly those that suffer from allergies and intolerances, should always check product labelling, warnings, and directions provided with the product that is delivered, prior to use or consumption.

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