Ayumi Naturals
20% off
Early Launch Black Friday
£10.39
£12.99
£4.16/100 ml
SKU: 108403
What Is It
Fine hair can often feel flat at the roots, oily shortly after washing and lacking in body through the lengths. Heavy shampoos can leave hair feeling weighed down, while harsh cleansers may leave it feeling dry and difficult to manage.
This lightweight Ayurvedic shampoo combines Amla, Bhringraj, Hibiscus, Pumpkin Seed Oil and Pro-Vitamin B5 to gently cleanse excess oil, product build-up and daily impurities while helping hair feel fresher, softer and fuller after washing. The balanced formula cleanses without stripping moisture, making it ideal for fine hair that needs body, movement and shine.
Key Benefits
Helps Fine Hair Feel Fuller
Leaves fine, flat hair feeling lighter, fresher and easier to style.
Refreshes Oily Roots
Helps remove excess oil and build-up that can weigh hair down.
Adds Shine to Dull Hair
Hibiscus and Pro-Vitamin B5 help improve softness and natural shine.
Lightweight Daily Cleansing
Cleanses effectively without leaving hair feeling heavy.
Supports Stronger Looking Hair
Amla and Bhringraj are traditionally used in Ayurvedic hair care to support healthier-looking hair.
Helps Improve Manageability
Leaves hair softer, smoother and easier to detangle after washing.
Suitable For
Fine hair
Flat hair
Limp hair
Oily roots
Dull hair lacking shine
Hair that becomes weighed down easily
Suitable for vegans and vegetarians
Key Ingredients
Amla
Traditionally used in Ayurvedic hair care to help support healthy-looking, stronger-feeling hair.
Bhringraj
One of Ayurveda's best-known hair care herbs, traditionally used to support hair condition and vitality.
Hibiscus
Helps leave hair feeling softer, smoother and more manageable while improving shine.
Pumpkin Seed Oil
Rich in nourishing fatty acids that help condition hair without leaving it feeling heavy.
Pro-Vitamin B5 (Panthenol)
Helps improve softness, shine and overall hair condition.
Why Choose It
Ayumi combines traditional Ayurvedic botanicals with modern hair care science to create targeted solutions for everyday hair concerns.
Designed for fine, flat and limp hair
Helps refresh oily roots
Lightweight formula won't weigh hair down
Supports fuller-looking hair
Helps improve shine and softness
Vegan Friendly
Cruelty Free
UK Made
Full ingredients
Aqua (Water), Ammonium Lauryl Sulfate, Coco-Glucoside, Decyl Glucoside, Cocamidopropyl Betaine, Acrylates Copolymer, Glycerin**, Quaternium-80, Hibiscus Sabdariffa Flower Extract, Phyllanthus Emblica (Amla) Extract, Polyquaternium-11, Glyceryl Oleate, Acacia Concinna (Shikakai) Fruit Extract, Sapindus Trifoliatus (Aritha) Fruit Extract, Eclipta Prostrata Extract, Cyperus Rotundus Root Extract, Carica Papaya (Papaya) Fruit Extract, Curcuma Longa (Turmeric) Root Extract, Cucurbita Pepo (Pumpkin) Seed Oil***, Panthenol (Vitamin B5), Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Citrus Nobilis (Mandarin Orange) Peel Oil, Sodium Chloride, Citric Acid, Parfum, Sodium Benzoate, Potassium Sorbate, Sodium Levulinate, Benzyl Benzoate*, Benzyl Salicylate*, Citral*, Hexyl Cinnamal*, Limonene*, Linalool*.
*Naturally occurring in essential oils, **Vegetable Origin, ***Organic.
Always read the label before use
For external use only
Avoid contact with eyes
Discontinue use if irritation occurs
Keep out of reach of children
Store in a cool, dry place away from direct sunlight
Remember to: We go to great efforts to ensure that the information on this page is accurate at the time that the page was last edited. As we are constantly reviewing and developing our products to meet our consumer needs, consumers, particularly those that suffer from allergies and intolerances, should always check product labelling, warnings, and directions provided with the product that is delivered, prior to use or consumption.
How To Use
Apply to wet hair and gently massage into the scalp and hair lengths to create a rich lather.
Rinse thoroughly and repeat if required.
For best results, follow with Ayumi Volume & Shine Conditioner and incorporate Ayumi Volume & Shine Hair Oil into your weekly hair care routine to help nourish the scalp and support fuller-looking, healthier-looking hair.
Suitable for regular use.
Pro Tip
Fine hair can become weighed down by excess product. Concentrate shampoo on the scalp and roots where oil and build-up accumulate, allowing the lather to cleanse the lengths as you rinse.
Customer reviews are moderated for offensive content only. They are not medical advice, should not be relied upon, and are not endorsed by Holland & Barrett. For health issues or product suitability, consult a health professional. Products are not medicinal unless stated otherwise. Find out more
Current price: £10.39
Was: £12.99
£4.16/100 ml
Suitable for
Pescatarian, Vegan, Vegetarian
Ingredients
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We go to great efforts to ensure that the information on this page is accurate at the time that the page was last edited. As we are constantly reviewing and developing our products to meet our consumer needs, consumers, particularly those that suffer from allergies and intolerances, should always check product labelling, warnings, and directions provided with the product that is delivered, prior to use or consumption.