15% off £35

Code:SAVE15
Buy 1 Get 1 Half PriceSummer ShopOffersOffers HubBuy one get one 1/2 price25% off or moreOnline only 25% off or moreOutletGreat SavingsUp to 60% off Hot DealsBuy 1 Get 1 FreeBetter than 1/2 price2 for £18 Mix & Match3 for 2 Mix & Match1/2 PriceShort DatedVitamins & SupplementsVitamins & Supplements HubJoints, Aches & PainsImmunityGut HealthEnergyChildren's HealthLow Mood & DepressionStress & AnxietyHealthy HeartWeight ManagementExercise & RecoveryVitamins & Supplements Shop AllCBDShop all CBDCBD OilCBD CapsulesCBD SprayCBD GummiesCollagen & SilicaMuscle Support & Joint PainHair, Skin & NailsShop all Hair, Skin & NailsHair GrowthFunctional MushroomsVitaminsShop all VitaminsMultivitaminsVitamin AVitamin BVitamin CVitamin DVitamin EVitamin KVitamin DrinksMineralsShop all MineralsMagnesiumIronZincCalciumSeleniumChromiumSupplementsShop all SupplementsFibre SupplementsAcidophilus & Friendly BacteriaPeppermint OilGrapeseed ExtractLecithinCollagen & SilicaOmega & Fish OilsPlant Sourced SupplementsSuperfood SupplementsArnicaApple CiderRaspberry KetonesAloe VeraChondroitin & MSMCo Enzyme Q10Evening Primrose OilGarlicGinkgo BilobaGlucosamineGlucomannanSeaweed, Kelps and Aquaceuticals5 HTPDigestive EnzymesSaw palmettoCharcoalWomen's HealthShop all Women's HealthMenopauseMenstrual SupportUrinary Tract HealthPregnancy & ConceptionMen's HealthShop all Men's HealthProstate HealthChildren's HealthConditionShop all ConditionCholesterolAllergy & Hay Fever CareAnxiety SupportBone & Muscle HealthMuscle Support & Joint PainBrain & Memory SupportWomen's HealthMen's HealthChildren's HealthCold & Immune SupportFatigueDigestive HealthHair, Skin & NailsHeart & CirculationLiver CareMood SupportSexual HealthSleep & RelaxationStress ReliefVisionHerbal & Licensed RemediesShop all Herbal & Licensed RemediesRescue RemedyAshwagandhaMilk ThistleGinseng & GuaranaHomeopathic & Flower RemediesShop all Homeopathic & Flower RemediesRescue RemedyTissue SaltsFlower RemediesHomeopathic RemediesAt-Home TestsVegan Vitamins & SupplementsCBD Homeopathic Buy one get one 1/2 price25% off or moreOnline only 25% off or moreHolland & BarrettVitabioticsOTCSolgarNew NordicWeledaBioglanBetterYouNatures AidGrass & Co.Dairy FreeGluten FreeSesame Seed FreeCelery FreeCereal FreeCrustaceans FreeEgg FreeFish FreeKiwi FreeLupin FreeNew inFood & DrinkFood & Drink HubImmunityExercise & RecoveryGut HealthEnergyJoints, Aches & PainsWeight ManagementDental HealthFood & Drink Shop AllDried Fruit, Nuts & SeedsShop all Dried Fruit, Nuts & SeedsNutsDried FruitSeedsMixesHoney, Jams & SpreadsShop all Honey, Jams & SpreadsManuka HoneyHoneyNut ButtersJams & ChutneysSpreadsPateSuperfoodsShop all SuperfoodsSuperfood PowdersMaca PowderGoji BerriesBaobabMoringa PowderFlaxseedSpirulinaChia SeedsDrinks & JuicesShop all Drinks & JuicesNatural Energy DrinksKombuchaJuices & Health ShotsSoft DrinksWaterProtein ShakesAlcohol Free DrinksTeas, Coffee & Hot BeveragesShop all Teas, Coffee & Hot BeveragesCoffee & Coffee SubstitutesMushroom DrinksTeasSuperfood TeasMatcha & Green TeaSleep & RelaxationDairy AlternativesShop all Dairy AlternativesOat, Rice & Hemp DrinksSoya DrinksNut DrinksCoconut DrinksSnacksShop all SnacksProtein BarsLow Calorie SnacksChocolate, Cakes & BiscuitsCrisps & ChipsSavoury SnacksSweet SnacksSnack BarsFlapjacksPopcornFood CupboardShop all Food CupboardHoney, Jams & SpreadsBreakfast CerealsSuperfoodsApple Cider VinegarCondiments & SaucesTinned FoodsRice, Pasta, Pulses & GrainsBreakfast CerealsShop all Breakfast CerealsCereals, Bran & FlakesGranolaMuesliOats & PorridgeBreakfast BarsVegan FoodCookingShop all CookingCooking IngredientsApple Cider VinegarCondiments & SaucesSoya & Meat AlternativeSoup & Ready MealsRice, Pasta, Pulses & GrainsHerbs, Spices & SeasoningGravy & StockHome BakingShop all Home BakingBaking MixesBreadFlourSweeteners & Sugar AlternativesEgg SubstitutesNutritionally Complete FoodBuy one get one 1/2 price25% off or moreOnline only 25% off or moreHolland & BarrettNaturyaGrenadePukkaHeath & HeatherHuelNakdMeridianTwiningsManuka DoctorGluten FreeDairy FreeWheat FreeEgg FreeMilk FreeSugar FreeSoya FreeCelery FreeFish FreeMustard FreeNew inSports NutritionSports Nutrition HubExercise & RecoveryEnergyWeight ManagementLow Mood & DepressionStress & AnxietySports Nutrition Shop AllProteinShop all ProteinWhey ProteinClear ProteinMass GainersVegan ProteinDiet ProteinCaseinSports SupplementsShop all Sports SupplementsTestosteroneElectrolytesEnergy GelsSports CollagenPre Workout & EnergyShop all Pre Workout & EnergyPre WorkoutCaffeine-free-pre-workoutAmino Energy PowdersBars, Drinks & SnacksShop all Bars, Drinks & SnacksEnergy BarsProtein BarsProtein ShakesProtein SnacksNutritionally Complete FoodMeal Replacement ShakesIntra WorkoutKetoPost WorkoutAmino AcidsShop all Amino AcidsAmino Energy PowdersBCAAL-LysineGlutamineCarnitineArginineCreatineShop all CreatineCreatine PowderCreatine CapsulesVegan Sports NutritionShop all Vegan Sports NutritionVegan ProteinVegan Protein BarsVegan Pre Workout & EnergyVegan Amino AcidsVegan CreatineSports AccessoriesShop all Sports AccessoriesBottles & ShakersFitness EquipmentFitness GoalShop all Fitness GoalRecoveryMuscle & StrengthLean MuscleEnergy & EnduranceDiet & Weight Loss25% off or moreGreat SavingsBuy one get one 1/2 priceOptimum NutritionPE NutritionUSNGrenadeApplied NutritionPhDHuelSiSFoodspringYfoodGluten FreeDairy FreeSugar FreeSoya FreePalm Oil FreeCelery FreeCereal FreeCrustaceans FreeEgg FreeFish FreeNew inBeautyBeauty HubSkin Health - by skin concernDental HealthWomen's Health - Cycles & MenstruationSexual HealthJoints, Aches & PainsWomen's Health - PregnancyChildren's HealthExercise & RecoveryImmunityLow Mood & DepressionNatural Beauty Shop AllAromatherapy & HomeShop all Aromatherapy & HomePure Essential OilsBlended Essential OilsBase & Carrier OilsHolisticSkincareShop all SkincarePremium SkincareFace CareBody CareSun CareTanning & BronzingEye CareLip CareFoot CareHand & Nail CareSkin AilmentsSkin OilsCBD BeautySun CareShop all Sun CareSun Lotion SPFMineral Sun CareFace SPFAfter SunHair Skin & NailsWashing & BathingShop all Washing & BathingShampoo & ConditionerBathing AccessoriesShower Gel & Body WashDeodorantDentalHand WashSoapBath Soak & OilBody ScrubBath Bombs & SaltsFeminine CareIncontinence SupportHair CareShop all Hair CareShampoo & ConditionerHair ColouringHair MasksHair Oil & SerumHair Spray, Gel & MousseHair AccessoriesMother & BabyShop all Mother & BabyBaby Skincare & ToiletriesElectrical WellnessSexual WellnessBuy one get one 1/2 price25% off or moreOnline only 25% off or moreDr OrganicFaith in NatureWeledaNaturtintTisserandMiaromaSukinQ+AEthiqueSo EcoAlcohol FreePalm Oil FreeGluten FreeParfum FreeMicroplastics FreeCelery FreeCereal FreeCrustaceans FreeDairy FreeEgg FreeNew inCBDWeight ManagementWeight Management HubExercise & RecoveryWeight ManagementEnergyHealthy HeartWeight Management Shop AllFat Burners, Binders & Appetite SuppressantsShop all Fat Burners, Binders & Appetite SuppressantsFat BurnersFat BindersAppetite SuppressantsSlimming TabletsWeight Management Shakes Shop all Weight Management Shakes Meal Replacement ShakesDiet ProteinDiet Food & DrinkShop all Diet Food & DrinkDiet FoodLow Calorie SnacksSlimming TeaExercise SupportShop all Exercise SupportFitness EquipmentMeal Replacement ShakesDiet ProteinProtein BarsBuy one get one 1/2 price25% off or moreGreat SavingsGrenadeOptimum NutritionHolland & BarrettPhDUSNPulsinEat WaterNew NordicSlimExpertApplied NutritionGluten FreeSugar FreeDairy FreeWheat FreeNew inVeganHealth & WellnessShop all Health & WellnessGut HealthJoints, Aches & PainsSkin Health - by skin concernEnergyWomen's Health - Menopause & PerimenopauseLow Mood & DepressionStress & AnxietyExercise & RecoveryWomen's Health - Hormonal HealthImmunityJoints Bones & MusclesGut HealthHair Skin & NailsStress AnxietySleep & RelaxationBuy one get one 1/2 price25% off or moreOnline only 25% off or moreHolland & BarrettVitabioticsWeledaSolgarDr OrganicNaturtintOptimum NutritionBetterYouNew NordicBioglanDairy FreeGluten FreeAlcohol FreeSugar FreeWheat FreeSoya FreePalm Oil FreeSesame Seed FreeCelery FreeCereal FreeNew inShop for your WellnessJoints, Bones & MusclesWomen's HealthMenstrual HealthMenopauseSkincareGut HealthHair, Skin & NailsImmunitySleep & RelaxationFood & DietChildren's HealthStress ReliefHealthy HeartEnergyLow Mood & DepressionConcentration & AlertnessEye HealthSexual HealthLearn about WellnessJoints, Bones & MusclesWomen's HealthPeriods & Cycle HealthMenopauseImmunityGut HealthFood & DietSports & FitnessSleep & RelaxationHair Skin & NailsArticlesAll articlesHealthFood & nutritionGut healthImmunityJoints, bones & musclesWomen's healthWellnessHair & skinMental wellbeingSeasonalSleep & relaxationSports nutritionRecipesAll recipesGluten freeLow sugarVeganDairy freePodcast

SUPERSIZE | Upgrade to 5.4kg. Save £1.34 per serving.

SUPERSIZE | Upgrade to 5.4kg. Save £1.34 per serving.

Optimum NutritionSerious Mass Strawberry 2.72kg

  • Vegetarian icon

    Vegetarian

£40.00

£1.47/100 g

SKU: 099058

160 Rewards for Life points with this purchase

Discount codes cannot be used with this product

Optimum Nutrition Serious Mass Strawberry 2.72kg

£40.00

18+
18+

Serious weight gain requires serious calories. Optimum Nutrition Serious Mass is the ultimate weight gain formula.


  • For muscle building and weight gain
  • More than 1260 kcal per serving to help boost your calorie intake
  • 50g protein per serving
  • 25 vitamins & supplements

Those who need the extra calories most often have the toughest time consuming enough of them. For many aspiring to be bigger, Serious Mass is the ultimate in weight gain formulas. With over 1,250 calories per serving to boost daily calorie intake, 50g high protein to support muscle growth and repair, over 250g carbohydrates, and now with 3g of added creatine per serving to support performance, you’ve got nothing to lose and lots to gain. It is time to stop thinking small and get serious – SERIOUS MASS.


Use anytime, it is quick, convenient and easy to prepare. Serious Mass is ideal between meals, after weight training as part of your recovery routine and before bed. Just mix two scoops of Serious Mass (334g) with 710ml of water to create a tasty, calorie-packed shake.

Full ingredients

Maltodextrin, Protein Blend (Whey Protein (Milk) Concentrate, Calcium Caseinate (Milk), Egg Albumen, Sweet Dairy Whey), Cocoa (Processed with Alkali), Natural and Artficial Flavour, Vitamin and Mineral Blend (diPotassium Phosphate, Magnesium Aspartate, diCalcium Phosphate, Calcium Citrate, Ascorbic Acid, Niacinamide, Zinc Citrate, Beta Carotene, d-Calcium Pantothenate, d-alpha Tocopheryl Succinate, Selenomethionine, Copper Gluconate, Ferrous Fumerate, Manganese Amino Acid Chelate, Thiamin Mononitrate, Pyridocine Hydrochloride, Riboflavin, Chromium Polynicotinate, Folic Acid, Biotin, Molybdenum Amino Acid Chelate, Cholecalciferol, Potassium Iodide, Cynaocobalamin), Acesulfame Postassium, Lecithin (Soy), Medium Chain Triglycerides. For Allergens - See ingredients in bold. May contain nuts and peanuts.

Always read the label before use

Per 334g
Energy 5269kJ / 1258kcal
Protein 53.1g
Total Carbohydrate 251.5g
Of which sugars 21.8g
Total Fat 4.4g
Of which saturates 1.6g
Of which trans fats 0g
Dietary fibre 0g
Sodium 547mg
Vitamin A 299.3mcg
Vitamin D 1.9mcg
Vitamin E 3.5mg
Vitamin C 21.9mg
Thiamin (Vitamin B1) 0.5mg
Riboflavin (Vitamin B2) 0.6mg
Niacin (Vitamin B3) 6.7mg
Vitamin B6 0.7mg
Folic Acid 71.3mg
Vitamin B12 0.5mcg
Biotin 54.8mcg
Pantothenic Acid (Vitamin B5) 2.1mg
Potassium 1012.5mg
Chloride 649mg
Calcium 355.7mg
Phosphorus 130.7mg
Magnesium 56.8mg
Iron 4.3mg
Zinc 2.7mg
Copper 0.5mg
Manganese 0.6mg
Selenium 42.6mcg
Chromium 130.4mcg
Iodine 50.8mcg
Creatine Monohydrate 1g
L-Glutamine 501mg
Glutamine Peptides 501mg
Choline Bitartrate 607.9mg
Inositol 250.5mg

Advisory Information:

Contains Milk, Soy, Egg, Wheat (Gluten).

Remember to:

We go to great efforts to ensure that the information on this page is accurate at the time that the page was last edited. As we are constantly reviewing and developing our products to meet our consumer needs, consumers, particularly those that suffer from allergies and intolerances, should always check product labelling, warnings, and directions provided with the product that is delivered, prior to use or consumption.

Directions:

Add two heaped scoops of Serious Mass to a blender filled with 710 ml of water. Blend for 45-60 seconds. Then add a few ice cubes and, if desired, other calorie-contributing ingredients and blend for an additional 30-45 seconds.

Tips: Mixing two scoops of Serious Mass with 710 ml of non-fat or low fat milk instead of water will give you a thicker, creamier, higher-calorie shake. New users may find if beneficial to begin with 1/2 of a serving daily for the first week and then gradually increase to 1 or more full servings several times a day.

Serious Mass is a substantial weight-gain supplement that can be used to feed serious calorie needs in a variety of different ways.

Between Meals: Drink 1/2 - 1 serving of Serious Mass between meals to maintain positive nitrogen balance and support a high-calorie diet.

Post-Workout: Begin drinking 1/2-1 serving of Serious Mass 30-45 minutes following exercise to support maximum recovery.

Before Bed: Drink 1/2 - 1 serving of Serious Mass about 45-60 minutes before bed to provide nutrients to recovering muscle throughout the night.

Note: For best results use Serious Mass combined with intense weight training (3-5 times per week) and a sensible whole foods diet. Also, keep in mind that sufficient recovery between workouts impacts your ability to gain lean mass. Allowing at least 48 hours between workouts involving the same body parts is recommended.

4.4

129 reviews

The subjective customer reviews below are only moderated for offensive content – they should not be regarded as medical or health advice; no reliance should therefore be placed on them; and they are not endorsed by Holland & Barrett. If you have any health problems or questions regarding the suitability of any product please contact a health professional. Products are not medicinal unless otherwise stated. Find out more

Pros mentioned

Buy it!

Great flavour, easy to mix and the effects are noticeable within 10 days, would definitely recommend.

DB69 - 7 years ago

Verified Purchaser

Was this review useful?

Works a charm

Really good for getting them extra calories to bulk up.

Dean11 - 4 years ago

Verified Purchaser

Was this review useful?

Dino - 10 months ago

Verified Purchaser

Was this review useful?

Compare similar products

Product name

Price

Rating

Flavour

Quantity and format

Suitable for

This product

Optimum Nutrition Serious Mass Strawberry 2.72kg
Price

£40.00

£1.47/100 g

Rating

4.4

Flavour

Strawberry

Quantity and format

2720 g

Suitable for

Vegetarian

Ingredients

Compare products

Select up to 3 similar products to compare

Our promise

We go to great efforts to ensure that the information on this page is accurate at the time that the page was last edited. As we are constantly reviewing and developing our products to meet our consumer needs, consumers, particularly those that suffer from allergies and intolerances, should always check product labelling, warnings, and directions provided with the product that is delivered, prior to use or consumption.

  • Visa
  • MasterCard
  • PayPal
  • AmericanExpress
  • ApplePay
  • ClearPay
  • AliPay
  • Instagram
  • Pinterest
  • Facebook
  • Twitter
Copyright © Holland & Barrett Retail Limited, 2024. All rights reserved. hollandandbarrett.com is a trading name of Holland & Barrett Retail Limited,. Registered office: Samuel Ryder House, Barling Way, Nuneaton, Warwickshire CV10 7RH. Registered in England: company no. 2758955. Registered VAT no. 211727395.